Transcends softness. Our Comfort Devotion Collection redefines comfort by providing an unparalleled level of shaping, support, and comfort.
Our collection of bras that are uniquely designed to custom fit each cup size. The result is a natural shape on the body that is cup specific.
Comfort from the inside out. Say goodbye to wires and elastics rubbing against your skin. Say hello to The Dream® Collection - bras and panties that embrace your body with ultra pure lines for a natural, easy fit.
Say goodbye to the dreaded tug of war with your shapewear! Flexees® Easy-Up® Waistnipper offers firm control shapewear that's easy for you to put on and take off!
Fat Free Dressing®
Shhh!! It will be our little secret! Our Fat Free Dressing® collection secretly slims, shapes, and smoothes your body!
Our Specialty® full figure bras don't compromise comfort for style. They come in a variety of styles and sizes to keep in-line with everyday function while offering full support.
Maidenform 90th Anniversary
One Fabulous Fit®
Our Maidenform® One Fabulous Fit® Bra Collection features our unique two-way stretch foam cups for smooth shaping with no show through. They’re America’s #1 T-Shirt Bra!
Take comfort in what won't show. Our Smooth Collection. No seams, no rolls, no problem!
Our Speciality minimizer bras that join beauty and functionality!
Take Inches Off
Our firm control collection provides evenly balanced control around the body for perfect everyday wear.
Our Flexees® Ultimate Slimmer collection provides you with maximum control. It is our firmest group yet with unique panels to shape you in all the right places.
Wear Your Own Bra
Our collection that eliminates bra bulge, improves posture and shapes the waist to enhance your appearance under clothes.
Our collection of everyday control, lightweight shapewear that provides all over smoothing and shaping.